On Thursday, Matej and myself attended Facebook PMD Summit in London, a place where all Preferred Marketing Developers learn what's on Facebook Platform and meet industry professionals from both Facebook and other PMDs to develop deeper cooperation in various markets and based on specialization.
Kremsa Digital, with two PMD Badges – Apps & Pages – and developing a unique tracking & analytics tool to measure coversions and long term value of users and fans, met various PMDs from Germany, UK, Israel, Brazil, Scandinavia, Central and Eastern Europe, etc. to share successful stories and interesting insights as well as start partnerships and cooperations with some of them. It was a great chance to talk with companies with focus on Ads API (Ads Badge winners) which is important for successful campaign or app promotion.
Unfortunately we cannot share details from the event, but we can share that Facebook really works. Not only us, but other PMDs delivered great results for clients around the world, thanks to Facebook. And I'm not talking about likes and fans, I'm talking about conversions and sales.
In the next weeks we will share some cool case studies that prove that Facebook is the no. 1 marketing platform in the world.