Did you get a developer alert "Your app asks for read and write permissions at the same time" and you don’t know what to do?
Well, let’s start with Granular Data Permission (GDP) v3 which splits read (public profile, friend list, email, birthday, likes, etc.) and write permissions (publish_actions, publish_stream, etc.) into two separate dialogs. Users can login to an app and grant read permissions and skip write permissions so they don't have to worry about social spam and still access the application. Many apps do ask both permissions at the same time which is not really necessary.
Facebook thinks that apps that continue to ask for read and write permissions together are creating a bad user experience because (1) users will see two permissions dialogs back to back when they try to log in, and (2) even if users skip the publish permissions, they will be repeatedly asked for it whenever the logout and log back in to an app. Best practice is to ask for write permission when needed, e.g. user tries to share something on Facebook.
This also applies on mobile (native iOS and Adnroid apps). Excluded from GDPv3 are canvas games. Let us know if you have experienced this developer alert.
Renaming a Facebook Page is simple when your Page has less than 200. To learn how, please check Facebook Help. But when it comes to renaming or rebranding a Facebook Page with thousands or even millions of fans, it's not easy. Once in a while you acquire a company, or merge with one and you are in a need to change the name of your existing or newly acquired Facebook Page, or rebrand your own product, or simply correct a typo in your Page title. Contacting Facebook is almost impossible, and even when you find an email or submit a contact form, you may not hear from them. As Facebook Preferred Marketing Developer, we can try helping you with any unusual request regarding your Facebook Page title. Please feel free to contact us now.
When doing marketing via Facebook, reach of the posts is one of the most important things you are looking at. The more people you reach the more people can see your message, click through to you blog or website and convert (sign to newsletter, buy product, download your app, etc.). Since September 2012 we have seen drop on Facebook post reach on some of our own Pages and folks from SocialFresh explains why.
We at Kremsa love mobile… mobile is the future, actually it's also present. We look at mobile phone about 150 times per day, we use it to call, text, email, microblog, update status on Facebook, take a photo, upload photo, listen to music, navigate, read news, redeam deal, pay, etc.
Over the past months we have developed a couple of mobile websites, including those with responsive design, iOS/iPhone apps (like Good Sort, FIDM, FIDM Fashion Club, Orders – List Sender) for US market which we wanted to show to marketers and developers in Slovakia. We also like Android… our first app for GooglePlay will be launched soon
At 3rd annual MobileRulezz conference in Bratislava, Slovakia we got it confirmed from leading mobile operator that 66% of mobile phones sold in second half of 2012 were smartphones. Despite smartphones are ruling the mobile world, tablet sales increase are most significant. Among platforms, Android leads the sales (data by Orange SK, Dec 2012) with 76% share, followed by Symbian (11%) and Windows Phone (6%). iPhone/iOS is fourth.
Live Nation, one of the world's largest producers and promoters of live events, came to Kremsa to develop a truly unique experience for live music fans on Facebook: a combination concert discovery and engagement loyalty app that offers fans a cool new way to easily connect with their friends around the shows they love. Watch this short video to find out what we developed for them:
These stories help music fans find relevant concerts via their Timeline, Facebook events, or within the Concert Calendar app. Once in the app, they can see concerts their friends are going to, browse through suggestions compiled from their Facebook Likes and listening activity on Spotify and variety of other streaming services, or simply search for a specific event, artist, or venue by name.
The app automatically creates Facebook events as Live Nation, Ticketmaster and 95 other vendors are creating them. It also allows people to create their own events. Once they find the right concert, people can RSVP the event, share it, or even purchase tickets. Many of these actions earn them badges, points, and a spot on the leaderboard.
The big bonus for fans—points can be redeemed for Concert Cash and used for thousands of items, including concert tickets, merchandise, and more!
Within the first 6 months over 100,000 users registered, generating over 2 million RSVPs across 266,000 events.
Each "I'm going" correlated with $5 increase in ticket sales.
When you need to promote your brand and attract new fans, you need to offer a simple and rewarding activity that will hook Facebook users and earn positive attention for your page.
One of the ways how to do it is to run a campaign – a contest, sweepstake or a giveaway – that will attaract new people to your page and give your existing fans a way how to earn a reward for being fans.
As developers preferred by Facebook, we have been building apps since 2009 for brands like HBO, Fla-Vor-Ice or Live Nation.
On September 11th Berlin has welcomed 300 developers, who came to brainstorm, code and meet-up at the second Facebook World HACK Day.
Our developers Rudy Vince and Marek Vavrečan were also in attendance and we managed to persuade them to write a blog post for you about it.
Here is Marek's reporting about the event:
The eight-hour Hackathon took place in Berlin's Café Moskau. During the event you could listen to talks from Facebook engineers, who walked you through the development of applications using Facebook Graph API on different platforms.